Chenyue Yuan, HEC Paris MBA Class of 2026
Age: 36
Hometown: Shanghai, China
Undergraduate Institution and Major: Shanghai Jiao Tong University, B.A. in Communication/University of Southern California & London School of Economics and Political Science, MSc and M.A. in Global Media and Communications.
Pre-MBA Work Experience: Executive Producer of a media group in China. I have about 11 years of experience in the media industry, developing video series tailored to global broadcasters and social media platforms.
Why did you make the decision to attend business school? Why now?
I am eager to redirect my career path that was once disrupted. Having to abandon my MBA offers four years ago in the face of the COVID-19 outbreak with its great uncertainties, my desire to obtain an MBA has not diminished. Also, my experience with online video production has sparked questions about the gap between what producers offer and what consumers actually yearn for. I felt more motivated than ever to reignite my MBA ambition.
Why did you choose HEC Paris? What factors figured most prominently into your decision of where to attend?
The MBA program at HEC Paris is always on my mind because of its outstanding resources in both academics and practice. I was thrilled to find the program aligns with my enthusiasm for exploring business through multiculturalism and user-driven approaches. Moreover, HEC’s strong ties with luxury brands and marketing experts are a major draw for me.
What do you think is your most valuable or differentiating contribution to the Class of 2026?
I think my diverse educational background and cross-cultural work experience will bring a valuable contribution to the program, enhancing its cultural diversity and bolstering team dynamics. Also, my previous work experience in a newsroom has taught me to be attuned to the emotions of my coworkers and to be readily available to offer support when needed.
Tell us a fun fact about yourself that didn’t get included on your application:
I have a passion for Disney, especially for LinaBell, a character that was first launched at Shanghai Disneyland.
Post-MBA career interests:
Marketing or branding
Advice for Current Prospective Applicants:
–What is one thing you would absolutely do again as part of your application process?
Allocate plenty of time to get ready for every essay I need to write. By using this strategy, I will not only boost the likelihood of my application being successful but also gain deeper insights into my own identity.
–What is one thing you would change or do differently?
Connect with graduates from my desired programs and converse with individuals who have undergone similar career transitions as soon as I can. This would facilitate the selection of programs that are a perfect match for me while applying.
–What is one part you would have skipped if you could—and what helped you get through it?
Honestly, I feel that we shouldn’t omit any part of the application process. It’s important that we persist in seeking out and learning new information, regardless of its relevance to our work or application, since this can spark unexpected ideas and inspiration.
What is your initial impression of the HEC Paris students/culture/community?
The student diversity of the MBA program! Students come from a wide range of nationalities and have experience in numerous industries.
What is one thing you have learned about HEC Paris that has surprised you?
Engaging in diverse student activities or leadership roles may help you earn academic credits!
What is one thing you are most anxious about in your first year?
Work on balancing my commitments between academic courses, mastering French, and fostering networking opportunities.
What is one thing you are most excited about in your first year?
Experiencing life in Paris while engaging with numerous fascinating people!
