Published: August 8, 2023
MBA Admissions Tip: Know Your Audience
As anyone who’s undergone the MBA Application Process knows, applying to business school is an incredibly demanding journey. In addition to taking the GMAT, assembling academic transcripts and providing recommendation letters, candidates are required to draft multiple essays, job descriptions, lists of activities and more. With the obvious incentive to save time wherever possible, it’s understandable that many applicants simply cut and paste content from an existing résumé and write about their work in the manner that comes most naturally. However, in doing so, countless candidates each year assemble their materials without ever asking a fundamental question: Who will
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