Published: March 31, 2019
Kellogg to Award Two Full Scholarships for Class of 2021
Evanston, IL — The Kellogg School of Management recently unveiled a special program to award two additional full-tuition scholarships to this year’s incoming class. The scholarships will actually be offered up in specially marked boxes of Kellogg’s Frosted Flakes and Kellogg’s Sugar Smacks that can be purchased at the campus bookstore during DAK weekend (April 12-14). Valued at over $140K each, these ‘cereal surprises’ are going to be a serious deal for a couple of incoming Kellogg MBAs. Kellogg’s Dean Sally Blount offered the following explanation for this unorthodox approach: “The idea actually came during a recent team-building weekend for
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